AI Insights · Timothy · January 2025
Top 5 iOS Social Networking Apps in the UK: Q4 2024 Performance
Explore the performance trends of the top social networking apps in the UK on iOS during Q4 2024, with insights into downloads, revenue, and active users.
In the fourth quarter of 2024, the top social networking applications on iOS in the United Kingdom displayed varying trends in downloads, revenue, and active users. Here's a closer look at these apps based on data from Sensor Tower.
Threads from Instagram, Inc. had a dynamic quarter in terms of downloads, starting at approximately 137K in early October and peaking at 156K mid-month. Active users steadily increased, beginning at 4.6M and rising to over 5.3M by the end of December.
WhatsApp Messenger maintained a stable user base with active users consistently around 26M. Downloads fluctuated slightly, with a notable peak of 68K in late December.
Telegram Messenger experienced consistent revenue growth, reaching approximately $63K in the final week. Downloads varied, with a significant increase to 58K in early November. Active users showed a steady climb, ending the quarter at over 4.1M.
Bluesky Social saw a dramatic rise in downloads, peaking at 183K in mid-November. Active users mirrored this trend, increasing to over 576K by late November, though there was a slight decline towards the end of the quarter.
Facebook from Meta Platforms, Inc. observed a steady revenue stream, averaging around $72K per week. Downloads dropped slightly over the quarter, but active users remained strong, hovering around 14M.
For more detailed insights and data, visit Sensor Tower.